BRAND ACTIVATION FOR

FERGUSON LUXURY SHOWROOM

Phoenix, Arizona

1 Electric Harpist • 1 Live Painter • 3 Break Dancers • 1 Body Taped Sushi Model • 3 Chefs • 2 Acrobats • 6 Fire Dancers • 1 Fire Belly Dancer

Photos by: Kyle Austin @mancowherd
Video by: Matt Campbell @campb934

PG13

It looks like a black and white painting of a city skyline.

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Ferguson's Phoenix showroom wanted a launch night built to the room, not around it. Hana Ohana staged the cast to match it: an electric harpist & live painter through the entry, a body-taped sushi model who turned into a fire belly dancer, chefs plating through the crowd, acrobats moving the floor, then fire dancers closing the night with AcroFire staged right on a kitchen countertop display alongside Electric Harpist @dreplaysharp. A few guests got a turn with the fire themselves before the full cast, including local Phoenix break dancers, closed the show out front of the Ferguson building.

This is what Hana Events + Experiences does: design & produce branded activations built to fit the room, not overwhelm it. One team owns every transition, so the product stays the focus & guests still have something to talk about Monday.